Nice to know about our name and logo
Retriever’s logo consists of an icon and a logotype.
Retriever means ‘those who retrieve’ and should not be associated with a dog breed. Therefore, we do not use images or symbols that create associations between us and the Retriever dog breed.
The icon resembles a globe, symbolizing Retriever’s aim to provide an overview and insight by connecting the dots in a fragmented global media landscape.
The globe is incomplete. This symbolizes the missing information our customers need to get a complete picture of their world. We fill that gap by retrieving, compiling, and distributing the information they need.
Logo variants
In addition to the horizontal logo, Retriever’s logo is available in a vertical version for tall/vertical formats and as an icon for tiny formats.
The vertical logo
The vertical logo can be used for tall/vertical formats.
The Globe
The globe, without the name, must only be used in tiny formats, such as favicons, app icons, or similar purposes.
Did you notice?
The dots in our logo icon recur in our illustrations, creating coherence in our visual identity.
